11AM update is out. Still not a hurricane according to the winds, but the direction has indeed shifted to due west. Even though the winds are still at 70mph like the earlier update, the pressure has dropped from 988 to 983mb so it is definitely still strenthening. Also, new high level convection can be seen on the most recent visible satellite imagery just over the eastern Jamaica coast. So now the question is, will Gus stay over Jamaica long enough to weaken again? Or will it turn NW or speed up (as is forecasted) in time to prevent any weakening?